Building connections and conversations between artists, collectors, and designers.
Est. 2004
«  »


For Uniforma's second small collection we wanted to focus on the concept of "uniform" in a literal iteration. I am someone who always has a uniform.  I create an outfit that I wear for a week.  This might be due to working at home for over 9 years or out of laziness, either way, uniforms work well for me.  For the first apparel uniform I wanted it to be blue chambray, simple and minimal, though I am sure the future ones will evolve to other styles, fabrics and patterns.  The other piece I wanted was a tote bag that was functional,  though extremely special which is why I teamed up with Erika who hand dyed and wove the textiles.  All three pieces were made in Oakland, CA by Anthony.

Why Palm Safari? I love palm trees.

To view the complete Look Book go here.

-Kelly Lynn Jones

Thanks to Cortney Cassidy and Josh Franta for going on the Palm Safari with me.

Also thanks to Carrie Hott's art objects we used as props.

   read more